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 Expert  730349

Expert in Back-Up Power Systems, Automotive/Truck Emissions Control, IC Engines, Strategic Planning, NPD


Available for your Consulting and Expert Witness Needs

Wisconsin (WI)
USA
Education Work History Consulting Services Expert Witness Market Research

Summary of Expertise:

Listed with other top experts in: 

Expert has gained expertise in association with internal combustion engines (diesel, gasoline, CNG/LNG) for both vehicle (automotive/truck), stationary and mobile power (back up power, distributed power, cogeneration, home standby power) and small engine related applications (lawn & garden, RV's, auxiliary power, portable power). He has worked directly with multiple engine manufacturers (Ford, Cummins, Caterpillar, Navistar, John Deere, MTU, Briggs & Stratton, Kohler, Honda, and many others) as both a key supplier and customer, in connection with emissions control, exhaust and power generation needs and applications. He has worked within the power generation, automotive, truck, clean technologies, and industrial products sectors on a global basis for several global leaders including BASF, Kohler, Donaldson and Goodrich. He has a strong background in Strategic Planning, New Product Development, and all areas of Marketing. He is very knowledgeable of diesel and natural gas powered generators (gensets) between 5kW and 4 mW for industrial, commercial, municipal, telecom, military, residential, rental, mobile, and marine applications. He also has significant expertise with regards to all types of automotive and diesel emissions control systems including 3-way catalysts, diesel oxidation catalysts, diesel particulate traps, Selective Catalytic Reduction (SCR), and all types of Pt/Pd catalysts.
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automotive catalysis

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automotive catalytic converter

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automotive emission control

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automotive emissions catalyst

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automotive emissions-control technology

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catalytic converter

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diesel standby electricity generation

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diesel standby generator

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emission control

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emission control device

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generator set

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heavy-duty engine emission

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heavy-duty engine emission control device

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independent power provider

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standby electric-energy generation

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standby electric-energy system


Show Secondary and Basic Areas of Expertise
Localities:
Expert may consult nationally and internationally, and is also local to the following cities: Milwaukee, Wisconsin;  Madison, Wisconsin;  Green Bay, Wisconsin;  Kenosha, Wisconsin;  Racine, Wisconsin;  Appleton, Wisconsin;  Waukesha, Wisconsin;  Oshkosh, Wisconsin;  Janesville, Wisconsin;  and Waukegan, Illinois.

Education:
Year   Degree   Subject   Institution   Honors
1992   MBA   Business Administration and Strategic Marketing   University of St. Thomas   cum laude
1985   BS Engineering   Aerospace Engineering and Mechanics   University of Minnesota  

Work History:
Years   Employer   Department   Title   Responsibilities

2010 to 2012

 

(Undisclosed Consulting Company)

 


 

President/Owner

 

Management and Strategic Marketing Consulting Firm. Work with technology oriented, durable good manufacturers across a range of industries and markets. Provide strategic direction relative to products, markets and capabilities. Also perform expert consulting services with a range of firms including investment funds, private corporations, global management consulting companies and market research organizations.

2007 to 2010

 

Kohler Company

 

Power Systems Division

 

Global Marketing and SBU Director

 

Global responsibility for all aspects of marketing including new product development for this $500MM+ manufacturer of diesel and natural gas based power generating sets/systems up to 4 mW (individual genset).Directed division strategic planning along with formulating/managing product plan. Also, responsible for residential and marine power system business units.

2003 to 2007

 

Eclipse Manufacturing Company

 


 

Engineering and Business Development Director

 

Engineering and business development responsibility for this leading metal forming component/assembly firm. Key markets served included small engines, automotive, recreational vehicles, plumbing and lawn & garden. Key products included engine brake levers and throttle assemblies, mufflers, and seat components.

1996 to 2003

 

BASF Catalysts

 


 

Commercial Director

 

Global automotive catalyst business development and system integration, working with leading automotive OEM's like Ford, Volvo, Chrysler, Mazda. Responsible for international team of engineers and commercial professionals. $150MM responsibility.

1990 to 1996

 

Donaldson Company

 


 

OEM Sales Manager

 

Commercial responsibility for major OEM customers serving truck, military and aircraft markets. Advanced air intake, exhaust and emissions control systems.

1985 to 1990

 

Goodrich Aerospace

 


 

Technical Marketing Engineer

 

Marketing responsibility for air data components (smart pressure and temperature probes) and systems. Worked with leading commercial and military OEM's.


Consulting Services:
Selected Consulting Examples:
  • Developed strategic growth plan for leading stainless steel castings manufacturer desiring to accelerate growth in energy segment.
  • Provided coaching and guidance for client looking to understand how automotive catalysts are developed, specified, integrated and tested for major automotive and truck platforms.
  • Developed global strategic plan for multi-national power systems manufacturer.
  • Implemented gated New Product Development process into large electrical machinery manufacturer and medium size metal forming company.
  • Conducted SWOT analysis of power generation market for company looking to enter industry.
Click the green button above to contact Expert for a free initial screening call regarding your expert consulting needs.  Expert is available for consulting to corporate, legal and government clients.  Remember, your initial screening call to speak with Expert is free.

Expert Witness:
Click the green button above to contact Expert for a free initial screening call regarding expert testimony, litigation consulting and support, forensic services, or any related expert witness services.  A few litigation needs include product liability, personal injury, economic loss, intellectual property (patent, trademark, trade secret, copyright), and insurance matters.  Remember, your initial screening call to speak with Expert is free.

International Experience:
Years   Country / Region   Summary
2007 to 2010   Asia, Europe   Visited China, India, Rest of Asia, and Europe on multiple occasions in connection with developing business plans, product development, market strategies and acquiring business related to power generator sets for industrial, commercial and marine use.
1996 to 2003   Europe, Asia, South Africa   Visited Europe, Asia and South Africa on multiple occasions in connection with acquiring new automotive/truck catalyst business and supporting existing business.

Market Research:
Broad and deep knowledge of global diesel and natural gas based power systems market for back-up, continuous, peak shaving, distributed power and cogeneration application. Know all key market drivers/trends, players, customer market segments, technologies, cost drivers and competing technologies. Also possess equally strong knowledge with regards to market (players, products, threats, technologies, opportunities) for emissions control devices (automotive, truck, off-road, stationary power) used in conjunction with diesel, gasoline, and natural gas engines.

Click the green button above to contact Expert for a free initial screening call regarding your marketing research, industry research, and company research needs.  For research needs involving multiple experts or secondary research, a Research Director can be assigned to coordinate the work into a custom report for you as a potentially quicker and more cost effective alternative to doing this work yourself or hiring a boutique consultancy.  Remember, your initial screening call to speak with Expert is free.

Additional Skills and Services:
Supplier and Vendor Location and Selection

Diesel and Natural Gas Engine supplier selection.

Other Skills and Services

Real world experience preparing global strategic operating plans with emphasis on identifying significant growth opportunities with accompanying execution plans. Also, highly skilled at implementing/executing effective New Product Development process based upon gated structure and review.


 

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