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Expert in Biotechnology, Biomedical Marketing, Strategic Planning, Pharma, Biopharma, Clinical Diagnostics
Available for your Consulting and Expert Witness Needs
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Summary of Expertise:
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Listed with other top experts in: |
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For the past 26 years, Expert has used his broad experience to direct companies in establishing business strategies for growth, market expansion, mergers and acquisitions, product line and technology acquisition and other aspects for pharmaceutical, diagnostics and biotechnology companies. One of his key strengths is at the interface of technology and business. This has allowed him to create business strategy on the basis of the technological strengths of his clients.
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Expert has spent the last 26 years collecting and assessing business intelligence in the biomedical, biotechnology, biopharmaceutical, pharmaceutical, and diagnostics industries. He has amassed his own source lists and can access information sources concerning a wide variety of business aspects in the related industries. Much of this has led to the over 180 publications, half of them book-length, that he has authored on top of the many unpublished proprietary studies for clients.
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Expert has a great deal of experience in competitive analysis for the biotechnology, biomedical, biopharmaceutical, pharmaceutical and diagnostics industries. He is familiar with and has files concerning their technologies, products and operations, and can refer to or develop sources as necessary. Over the past 26 years, he has used much of this information to author over 180 publications and scores of proprietary studies for clients.
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Expert has a great deal of experience in obtaining and analyzing business intelligence in the biotechnology, biomedical, biopharmaceutical, pharmaceutical and diagnostics industries. He has numerous sources and extensive files on competitors in these industries. Over the past 26 years, this information has led to his authoring of over 180 publications, more than half of them book-length, and scores of proprietary studies for clients.
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Over the past 26 years, Expert has assisted young companies in the development of corporate strategies, from developing and writing business plans, to preparations for initial public offerings and beyond. His skill in melding technological fields with business, and understand of corporate necessities and functions gives him a "field marshall's view of the battlefield" and an innate sense of strategic direction.
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Expert has both consulted in the healthcare marketing field and served as a line manager. He is skilled in the general marketing functions required and, because of his vast consulting experience, brings to any marketing position a broad base of industry knowledge that is unmatched by anyone who has served solely as a line manager.
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Expert has spent 26 years assessing the markets for biotechnology, biomedical, biopharmaceutical, pharmaceutical and diagnostics products. He has interviewed and interacted with hundreds of physicians and scientists who are the customer base for these markets. Expert understands what will and will not satisfy the market needs of these customers, the factors involved in market size and growth assessment, epidemiology in the disease markets, and the many aspects that impact markets over time. Much of this information has led to his over 180 publications, more than half of them book-length, and scores of proprietary reports for clients.
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Expert has not only provided business and market strategies to his clients, but has also provided the tactical approaches and programs to market development in many cases. In some cases, he has "filled in" as the market development manager to bring about the initiation of programs and set the process in the right direction. Expert's exceptional skills in human relations and communications set the key for his successful market development record.
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For the past 26 years, a large part of Expert's activity has been the assessment of markets, market trends, and forecasting. Much of this information has led to his over 180 publications, more than half of them book-length, and scores of proprietary reports for clients. He has innate sense of the market forces affecting forecasts and has developed logical approaches to the understanding of the forecasting process. "Hockey stick" and "linear" forecasts tend to be the exceptions in such rational forecasting efforts. Perhaps Expert's biggest forecasting project was accomplished as a marketing manager when he proposed, developed, managed, and installed a computerized corporate product forecasting program that linked marketing forecasts, daily sales data from distribution centers, and the production planning programs for his employer.
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Assessing market potential is similar to market forecasting, only foggier. Expert has clarified the fog of market potential assessment, particularly with regard to technology in the biotechnology, biomedical, biopharmaceutical, pharmaceutical, and diagnostics industries. He has developed systematized methods for assessing market potential, including his published TechScan matrix. Over the past 26 years, his market potential assessments have contributed to his over 180 publications, more than half of them book-length, and scores of proprietary reports for clients.
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In the biotechnology, biopharmaceutical, biomedical, pharmaceutical, and diagnostics industries, markets can change rapidly with the changes and introductions in technology. For the past 26 years, Expert has served as a major source of technology evaluation in these industries. He has consistently been five to seven years ahead of the technology curve, a futurist in picking winning technological approaches and the routes/requirements for their success.
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Over the past 26 years, Expert has provided market trending analysis over a broad range of markets in the biomedical, biotechnology, biopharmaceutical, pharmaceutical, and diagnostics industries. Much of this information has become part of his over 180 publications, more than half of them book-length, and scores of proprietary reports for clients. He has correctly trended every major market advance in biotechnology/medicine that he has been asked to assess over the past two decades. His combination of logic and intuitive ability used in determining trends is rare in the industry.
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For the past 26 years, Expert has provided market research information to companies both large and small in the pharmaceutical, biopharmaceutical, diagnostics, biomedical, and biotechnology industries. He has designed, conducted, and analyzed written surveys, focus groups, and Delphi processes. Many of these surveys have become primary research sources for some of his over 180 publications, more than half of them book-length, and scores of proprietary studies for clients.
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Expert's line marketing experience, broad abilities in business and technology, understanding of the markets and the consumers that comprise them make him an excellent strategic market planner. He goes beyond the classic "product-pricing-placing-promotion-packaging" formula to one that extends to the concept of the unfolding market. Expert's skills in technology assessment, trending, forecasting, technology assessment, and consumer understanding, as well as his intuitive abilities, provide him with a rare ability to provide market strategies for the short, intermediate, and long term in the biotechnology, biomedical, biopharmaceutical, pharmaceutical, and diagnostics fields.
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Expert's training, experience, and abilities in both technology and business have provided him with rare skills in strategic planning. Combined with his intuitive abilities, he has used his background to help clients, large and small, with strategic planning and implementation that has included major corporate acquisitions, divestitures, and reorganizations. His "holistic" approach to the development of strategic plans is exceptional in its ability to include technological impacts and insights that will affect the long-term corporate position and the need to react to them.
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Show Secondary and Basic Areas of Expertise | Localities:
Expert may consult nationally and internationally, and is also local to the following cities: Los Angeles, California;
San Diego, California;
Long Beach, California;
Santa Ana, California;
Anaheim, California;
Riverside, California;
Glendale, California;
Huntington Beach, California;
San Bernardino, California;
and Chula Vista, California.
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Degree |
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Subject |
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Institution |
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Honors |
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1982
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M.B.A.
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Finance/Marketing
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Pace University
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1973
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Ph.D.
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Biophysical Chemistry
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Columbia University
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Fellow of the Faculty; NRC Fellow
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1970
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M.A.
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Biophysical Chemistry
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Columbia University
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Fellow of the Faculty
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1969
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B.A.
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Chemistry
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Adelphi University
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Department |
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Title |
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Responsibilities |
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2003 to 2010
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KGK Associates, Ltd
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Managing Director
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Expert manages all operations of a technology assessment, strategic planning, and business development consulting firm specializing in health care, biotechnology, and biomedical businesses. He manages all projects as a senior/lead consultant, responsible for the final work product to the client.
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1999 to 2003
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BioTechTelligence Ltd.
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Managing Director
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Expert managed all operations of a technology assessment, strategic planning, and business development consulting firm specializing in health care, biotechnology, and biomedical businesses. He managed all projects as a senior/lead consultant, responsible for the final work product to the client.
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1983 to 1998
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The Panda Group, Inc.
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Managing Partner/Senior Consultant
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Expert established a functioning consulting firm with associates nationwide, a broad professional and industrial client base, and peak annual revenues approaching $1 million.
He managed all operations of a technology assessment, strategic planning and business development consulting firm specializing in health care, biotechnology, and biomedical businesses. He managed all projects as a senior/lead consultant, responsible for the final work product to the client. Client companies included Top 10 pharmaceutical firms, growing biotechnology firms, major diagnostics companies, and investment firms and funds.
Expert established an international reputation as an expert in technology assessment, strategic planning, and technology/market development in a variety of diagnostics and therapeutic fields. He authored over 140 published articles, reviews and studies, and authored scores of proprietary reports and studies for clients. Key projects areas and areas of expertise include: immunology, immune diseases, and immunotherapy; biopharmaceuticals; drug design/combinatorial chemistry/high-throughput screening technology; molecular medicine; cancer diagnosis, therapy, and management; genetic diseases, gene therapy, genomics, and pharmacogenomics; laboratory medicine/clinical diagnostics; artificial tissues and organs; diabetes: therapy, management, complications; blood banking and blood products.
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1983 to 1983
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Beckman Instruments
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Clinical Diagnostics
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Manager, Domestic Marketing (promotion)/Manager, New Products Marketing
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As Manager of Domestic Marketing, Expert was responsible for product lines providing $18 million in sales. He managed a staff of three product managers and one sales analyst. He also restructured the domestic marketing department and reoriented its functional and strategic efforts along more effective lines.As Manager of New Products Marketing, he organized the product development/marketing strategy for a new immunoassay product line.
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1978 to 1982
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Technicon Instruments
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Marketing Manager (promotion)/Senior Scientist (promotion)/Scientist
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As Marketing Manager, Expert was responsible for a product line consisting of over 325 products, and accounting for over $15 million in annual revenues. He established numerous programs resulting in revenue increases of over $500,000 annually in a declining market, with concurrent increases in profitability and market share. He designed and implemented the corporation's first computerized forecasting system, with interface to distribution and production planning. He also served as strategic planning liaison to the international division.As Senior Scientist in Product/Process Development, he functioned as Assistant Director of Product and Process Development. He was responsible for all technological input to corporate planning processes, and technology development and transfer to manufacturing for diagnostics. He managed the pilot plant, RIA development group, dry-blend reagent operations, and the product documentation and evaluation group. He managed a staff of twelve technical personnel to the Ph.D. level. He designed and implemented numerous profit improvement programs with impacts of over $500,000 annually. He designed and implemented a program to revise, improve and standardize product manufacturing and QA/QC specifications. As a scientist in Product/Process Development, Expert developed over 50 new and improved products. He reduced annual manufacturing costs by $250,000 through product reformulation. He designed a 5,000 SF product development laboratory facility and coordinated its construction and equipping. He managed a staff of four technical personnel.
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1977 to 1978
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Calbiochem-Behring
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Immunology R&D
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Manager
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As Manager of Immunology Product Development Expert established a functional Immunology R&D department, along with its strategic goals, and held budgetary responsibility. He designed and coordinated construction and equipping of necessary laboratory facilities. He managed a staff of four technical personnel.
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1975 to 1977
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Behring Diagnostics
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Senior Research Biochemist
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Expert was responsible for conducting research and development for agglutination and enzyme immunoassays. He also functioned as the division Radiation Safety Officer. He had one technician reporting to him.
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1973 to 1975
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Columbia Presbyterian Hospital
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Clinical Research Assoc/ Seeing Eye Foundation Fellow
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Expert held a postdoctoral position.
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Associations/Societies
Expert has hel membership in the AACC, ACS, BBA, NYAS, and AIC.
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Licenses/Certifications
Expert holds certifications in laboratory medicien and immunology.
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Professional Appointments
Expert was Treasurer/Director of The Rhoades Foundation, Inc., Encinitas, California (1993-1996). It is a non-profit (Sec. 501[c][3]) educational foundation established to provide expanded educational opportunities for gifted and talented children. He was Director of Xenogenics, Inc., San Diego, California (1993). Xenogenics ( since merged with another company) was a research and development company focused on the development of an artificial liver technology for bridge therapeutics in hepatic diseases. He was also Director of Sound Star Systems, Inc., Carlsbad, California (1991-1992) It was a high-end audio speaker design, development and manufacturing company.
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Awards/Recognition
Expert is a Columbia University Faculty Fellow, a National Research Council Fellow, and a Seeing Eye Foundation Fellow, and was the youngest person voted to Fellowship in the American Insitute of Cchemists.
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| Publications: |
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Publications and Patents Summary
Expert has authored over 180 publications, half of them book-length, that have been published and distributed by various publishing orgnizations. A bibliography is available on request.
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Selected Publications and Publishers
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- Kalorama Information/marketresearch.com
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- Genetic Engineering News
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| Selected Consulting Examples: |
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Expert assessed technologies necessary to round out a major pharmaceutical company's offerings in a therapeutic area, and recommended acquisition, which resulted in a $200 million investment by the client.
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He assessed the opportunities in genetic therapeutics for a major European pharmaceutical company interested in their application to oncology.
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Expert assessed a U.S. acquisition for a major European company and made recommendations as to how the acquisition would provide the client with the greatest synergy with its own operations.
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Assessed the clinical opportunities and markets for specific viral therapeutics and made recommendations that resulted in specific investments by the client.
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Assessed and made recommendations for distribution routes for a major off-shore corporation introducing new diagnostics instrumentation.
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Click the green button above to contact
Expert for a free initial screening call regarding your expert consulting needs.
Expert is available for consulting to corporate, legal and government clients.
Remember, your initial screening call to speak with
Expert is free.
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Expert Witness Experience Summary:
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Expert served as expert witness on three patent cases, none of proceeded beyond deposition because of his research. He also served as an expert witness in a business valuation case which went to deposition but was settled prior to going to court.
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Click the green button above to contact
Expert for a free initial screening call regarding expert testimony,
litigation consulting and support, forensic services, or any related expert witness services.
A few litigation needs include product liability, personal injury, economic loss, intellectual property
(patent, trademark, trade secret, copyright), and insurance matters. Remember, your initial screening
call to speak with
Expert is free.
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| International Experience: |
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Country / Region |
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Summary |
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2009 to 2010
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Japan
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He assessed and recommended distribution routes and joint ventures for a new line of clinical diagnostics instrumentation.
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1996 to 1996
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France
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Expert conducted an assessment of genetic therapy opportunities.
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1993 to 1996
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Japan
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He was on retainer to a major Japanese pharmaceutical company for two years for technology surveillance and review.
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1994 to 1994
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Europe
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He performed an assessment of European medical practice in oncology.
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1987 to 1987
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Italy
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Expert performed an M&A analysis on a U.S. biomedical acquisition target.
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| Language Skills: |
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| Foreign Language |
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Description |
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German
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Expert was once totally fluent in German, but notes that he can regain much of that proficiency with very little review and practice.
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Expert has marketing management experience for multimillion-dollar product lines of up to 300+ products, and experience in new products marketing. Please see the “Responsibilities” field in the Work Experience section for his time at Beckman Instruments and Technicon Instruments Corporation.
Click the green button above to contact
Expert for a free initial screening call regarding your marketing research, industry research, and company
research needs. For research needs involving multiple experts or secondary research,
a Research Director can be assigned to coordinate the work into a custom report for you as a potentially quicker
and more cost effective alternative to doing this work yourself or hiring a boutique consultancy.
Remember, your initial screening call to speak with
Expert is free.
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| Additional Skills and Services: |
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Training/Seminars
He developed and conducted a two-day seminar for the University of California at San Diego on biotechnology development.
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Education
